Products | Linked Products

Linked products are your quiet salespeople: an upsell that steers a browser to the better sofa, a cross-sell that adds the cushions to the cart. You set them per product in the editor, under Linked products.

Upsells

Products you recommend instead of the one being viewed — typically a more profitable or better-quality alternative. On the Bergen Coffee Table's page you might show the Bergen in oak-and-brass. Upsells appear on the product page.

Cross-sells

Products you promote in the cart, based on what is already in it — items that complement the purchase. The Halden sofa cross-sells the Fern cushions, the Isla throw and the Nook bedside table: the “complete the room” moment. Select products with the search picker; they appear as chips you can remove any time.

Setting them up

1. Open the product and scroll to Linked products (Advanced section).

2. Search for and select products under Upsells and Cross-sells.

3. Save the product. Links are one-directional — adding a cross-sell to the sofa does not add the sofa to the cushion.

Tips

• Two or three genuinely complementary cross-sells beat a dozen weak ones — the cart is no place for clutter.

• Upsell on price ladder steps: offer the £1,149 sofa on the £349 chair's page, not the other way round.

• Review links when you discontinue products; a cross-sell to an out-of-stock item just wastes the slot.